Wikipedia: Macintosh

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Macintosh refers to a range of personal computers manufactured by Apple Computer, Inc. in Cupertino?, California, and commonly called Macs.

The GUI operating system, originally simply refered to as the Macintosh operating system, or informally, the Mac OS, officially became the Mac OS.

Apple had been in the forefront of bringing innovations to the personal computer world by embracing new technologies in their Macintosh computers. Even though Apple didn't invented these new technologies, many of these were introduced as standard features on Macintosh which acted as a market mover. Apple created enough critical mass for after-market vendors to follow suit. For example, USB was on the shelf for quite a while until Apple bit the bullet and made it widely accepted.

List to innovations to the PC world introduced by Macintosh:

[Graphical User interface]?
Use of mouse and other pointing devices on personal computer
WYSIWYG
Long file names
PostScript Laser printer
[Desktop Publishing]?
SCSI
first to make audio (both speakers and microphone) a built-in computer feature
spanning the window desktop over multiple monitors
Ethernet support comes as standard feature
USB, though designed for PC, but was put in popular use by Apple leading the first step.
firewire also known as IEEE 1394 (in PC world) or iLink (by SONY)
riddance of floppy drive in standard computer configuration.
RISC architecture
Aesthetic industrial design applied on Computer hardware.