Proprietor of "Moe's Tavern", Homer's regular drinking hole. Is perpetually single. In one episode, he has a panda-smuggling ring on the side. His claim to fame was the "Flaming Moe", a lit specialty drink whose secret ingredient is Krusty the Klown brand cough syrup. It stood to make him a fortune until Homer, the true originator of the drink, exposed the secret ingredient allowing several competitor knockoff drinks to spawn.